subscribe
Managing a wedding or event venue can feel overwhelming — but it doesn’t have to be.
A full-service venue management company can take care of everything, from marketing and booking to staffing and event coordination.
But how exactly do you choose the best management company for your venue and ensure unforgettable experiences for your guests?
With more than a decade of experience under our belts, 828 Venue Management Company has perfected full-service venue management. Our team is here to educate on everything you need to know when hiring a third party to manage your wedding or event venue.
What Is a Full-Service Management Company?
A full-service venue management an entity that manages all aspects of a venue – from marketing, sales, tours, event coordination, and offerings (beverage, catering, planning, goods and decor). It can also handle property operations, financials, recruiting, staffing, and more — all on behalf of the venue property owner.
When exploring options for full-service venue management companies, finding one that focuses on your venue type is critical.
For example, a full-service venue management company focusing on stadiums and convention centers would not be the right fit if you own a wedding venue that accommodates 200 guests.
A full-service venue management company specializing in wedding and smaller event venues may offer the following services:
- Marketing. Develop marketing strategies and tactics to attract leads, including social media and SEO management, affiliate site management, and asset creation.
- Sales & Tours. Establish pricing and promotion strategy, including packages; create and manage sales workflows from lead generation to tour to booking.
- Venue Services & Offerings. Manage all aspects of booked client services, which may include beverage, catering, event planning, as well as, goods & decor rentals.
- Property Operations. Maintain venue through weekly property walkthroughs, scheduled maintenance, and necessary repairs.
- Financials. Handle budgeting, pricing, and financial reporting related to events and venue usage.
- Customer Service. Ensure a positive and professional experience throughout the event planning process, as well as on event day.
- Recruiting & Staffing. Hire and train the venue team to manage the venue, sales, and booked clients, as well as the event staff needed to execute the events.
- And More. Need support with another aspect of your venue? Your full-service venue management company may be able to help you out – just ask!
Overall, full-service venue management aims to maximize the venue’s revenue potential and profitability, while delivering exceptional service to the clients and their event attendees.
Do You Need a Full-Service Management Company For Your Venue?
Now that we have spent some time on what full-service venue management entails, how do you know if it might be right for you? It might be right for you if you answer yes (or even maybe) to any of these questions.
Do you currently own and operate a wedding and event venue and…
- You are tired, burnt out, and want a break?
- You think your venue has the potential to capture more event types or revenue opportunities such as catering or beverage services?
- You are upside down on costs and need help turning a profit?
- You have minimal experience in event planning or venue operations?
- You want to spend your time elsewhere away from the day-to-day operations?
- You want to retire?
- You have other business ventures to attend to?
Or do you own a property that you think could be perfect for weddings or other events…
- But are unsure where to begin?
- But you don’t want to be involved in the day-to-day operations?
If you answered yes – or maybe – to any of the questions above, full-service venue management might be the right path forward for you.
Interested in learning more about a full-service venue management company that might be able to help you? 828 Venue Management Company operates event venues across the nation and are experts in the venue management space. We bring expertise, unparalleled customer service, and a team of professionals dedicated to your venue and its success. Contact us today, we’d love to learn more about your unique venue and how we might partner together.
